Designing Print

For the print I used a general overlay effect to add a nice finishing effect on top of the images I took to make it look more authentic.
For the back cover I tried to make it look like he was looking down at the tracklist, and then tried to fit the song list on top of the bricks so it fit in between the brick work.

For the front cover I used a basic yet effective text which keeps the stylish original idea of crystal castles music, then I put the album name along the billboard,  I then added an effect to make it look like the text is on the billboard.
The album name Not alone relates back to the general idea of being alone which is portrayed in the album cover but the different pictures relate back to my music video with the bust stop idea.




I edited this to make it look like there is nothing in the background to make him look even more alone.

For the side underneath the CD I designed my own vinyl CD which went well with the whole authentic Crystal Castle idea which I was trying to use.

Second Shoot

 I then hired out the camera again on the friday In order to take pictures for the second shoot.

 With the new planning of locations I managed to get all the shots I needed for  the digipak!

First Shoot

On the first shoot not enough photos where taken to be able to create the digipak therefore I had to go for a second shoot, although here is the pictures from the first shoot.

The places where I had planned to take the shots that night had been made unavailable due to road works, therefore I had to re plan places for shots.

I took these range of shots for the back cover.

 

Print production plan up to deadline

As I go through steps for the digipak I will post updates and screen grabs to show the steps I used to create the digipak.

Basic Ideas for Digipak

Here is my first ideas for my digipak, I plan to go into more depth and use the 6 digipak layout, I plan to keep a whole theme throughout the whole digipak, this being a being alone night theme, so all the shots on the digipak will be of an unknown male being alone in various places related to the music video, in all of these it'll be at night in the dark. Some of places that I have ideas for are :
- Bus stop
- Inside of bus
- City Street
- Blurred Street Lights/Car light
This on carries on from the idea given in the pitch of the general theme of the song of someone being alone in the dark and also conveying the idea of the bus stop and the street lights.

Print Production

From my earlier post I have decided that I will go forward with that idea for the track list, which is the shot of the back of the bus which I will take on a normal double decker bus, this will be a more zoomed in shot so there are limited amounts of windows and we will hopeful get an empty bus.

I plan to be creating a 6 page digipak, similar to the one displayed here on the right, the album title we are still deciding on but then simple word "tomorrow" seems to be the most likely idea.

Digipak and Advert Research

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Basic Digipak Reasearch

What is a digipak?

Digipak is a patented style of CD, DVD packaging. It has become popular by holding CD and DVD’s from the same artist, combining the release of a new CD with a DVD.

Digipaks typically consist of a book-style paper board or card outer binding, with one or more plastic trays capable of holding a CD or DVD attached to the inside.

What is the purpose of a digipak?

Digipak-style packaging is often used for CD singles or special editions of CD albums and the tall DVD Digipak  is used as a premium package for DVDs and DVD sets.

The History

Since Digipaks were among the first alternatives to CD casing to be used by major record companies, and because there is no other common name for Digipak-style packaging made by other companies, the term digipak or Digi-Paks often used generically. Giving record companies no other choices whether to choose between CD casing or Digipaks. Digipak-style cases grew in popularity among record labels and recording artists in the early 2000s.

Redundancy/Entropy

Redundancy -  Is a media product which is very predictable or conventional in a message, therefore it is something which is highly predictable

For example saying 'Hello' would be a predictable way of greeting someone, therefore making it a very high 'redundant' message.

This house on the left would be an example of a redundant image, as its a predictable normal house.

Entropy -  Is a media product which is highly unexpected therefore making it 'unpredictability'

A Text is entropic if it contains unpredictable elements.

This house on the right however is unexpected therefore making it an entropy media product.
    


As for my music video itself..... 

Print Ideas

Now we have started think towards and researching our print tasks of creating a 6-page digipack and advert, I began to come up with some ideas for the digipack. First of all to coincide with the bus scene we plan in the music video, I thought the back page with the track list could be shot in a bus, the track list could go along this window, I researched to see if anyone else had already used the idea, but could not find any authentic album covers using the same idea so therefore it was a new original idea that went well with the album. I also came to a conclusion that the digipack would be quite dark, this is down to the fact most of the music video will be shot at night time.

A little Bit About Crystal Castles

Crystal Castles are an experimental electronic band from Toronto, Ontario, Canada, consisting of producer Ethan Kath and lyricist and vocalist Alice Glass. Crystal Castles are known for their chaotic live shows and their lo-fi home productions. The duo released many limited EPs between 2006 and 2007, and two eponymous albums in 2008 and 2010 to widespread critical acclaim. Their debut album was included in NME's "Top 100 Greatest Albums of the Decade" list at 39.

Creativity

Creativity week 
In creativity week we trained ourselves to be more creative with unusual items sounds as play dough and coloring with felt tip pens, may seem simple and very basic, but it really helped us to be a lot more creative when thinking of ideas for our music video and our digipak's for the music videos.


Ken Robinson and Creativity 

When you talk about creativity, the best way to approach this is through the use of Ken Robinson, he is well known for he views on creativity in learning. He believed that, ‘Education oppresses one's creativity, as they have to abide by rules in education such as being set specific tasks and not being able to be creative by making their own up.’ In media lessons we were instructed to be creative.