Feedback

Feedback
To make sure that we had a strong idea, my group had to present a pitch to the rest of the class. This has helped us as it made us realise that we needed to consider the lighting in our music video as we plan to film in the dark. Here are a few feedback quotes from members of the class that I have replied to and explained how my group and I will work around these problems.


"Logistical issues may be the change of weather which might effect the video but I think it would be cool if you use that to your advantage as it would tie to the lyrics of the song."
My group and I will work our way around this by making sure that we film when there's no snow forecast and when the ground is dry - also if it does rain then we will not be able to film in the woods because equipment would have a high risk of being damaged.

"Don't think the idea's matched to the target audience."
We plan to make an audience profile and to carry out further research into our target audience to get an accurate view of our target audience and who will be interested in the song and video. This will help as it will give us a clearer view of what the audience will want to see in the video and what appeals to them.

"If you are filming at night , how will you be able to have light in the scene. Maybe not taking full advantage of lighting equipment"
We were planning on using a lighting kit , however if this is not possible than we will have to consider shooting in a well lit area from streetlights, film at twilight or just film in the day and darken the shots during editing. However using a lighting kit would be the most professional approach. We will just have to consider health and safety. Furthermore we need to draw up a risk assessment for this to help us avoid any accidents when filming. Also my group and I will have to look and experiment with the lighting equipment to see how much we need of it and whether we will use it at all and scrap the scene in the dark.

"Accessible locations and not too many people needed."
This proves that our nearby locations will be an advantage to filming and we will be able to shoot during college time also and if we have any cast from the college than they should be available to film during college time.

Pitch

Crystal castles

Moodboard

Our first Synaesthesia for our video

To help find an idea for what to do for our music video, as a group we used Andrew Goodwin's theory of synaesthesia. We Played the music and shut our eyes and then what ever ideas came to our heads we wrote them down and then managed to put all of our idea together leaving us with our final idea. 

The song we have decided to use is Crystal Castle Ft Robert Smith of The Cure - Not In Love
- The scene will be set in the woods during the day
- They take some kind of pill
- Then run around the woods having fun (feel like in a dream world)
- Suddenly the Boy realises he's on his own in the woods
- Flicks to memories of him being on his own
-At a bus stop at night (in black&white) him in colour (singing)
-Shot of him walking down the high street everything flashing by (singing)
-back to reality shot. Girl finds him and tries to bring him out of his day dream but it flashes back to his day dream. 
-We will be flicking through all these shots then it will come back to reality and he realises he is not alone and him and her walk into the night together.

Final Choice Of Song - Not In Love

The song we decided to do after much thought and discussion is:

Crystal Castles - Not In Love ft. Robert Smith (The Cure)

Despite this being a quite well known song there is no music video, also we got permission of band to be allowed to use the song.

Andrew Goodwin - Music Video Analysis 3

Nero - Promises

Andrew Goodwin's theory is once again used in this video. In the Song Promises the song is punctuated in just Versus and choruses. This song is also quite up beat we think of dance when thinking about this song. However Synaesthesia brings more of a contemporary style dance, which is abnormal for this kind of music. But this is shown in the video as when there is there is dancing it is all soft and smooth. whenever the song is played really loud through synaesthesia I personally think of being out of control, which in a way this video connotes. 

Here we see a two shot a a man and woman in a deep depth of field making them the focus of this shot. There are a variety of shots through out this sequence.
 They are all very random to connote that things are not quite right in this place. Some of the dance shots have been put into slow motion to get into the rhythm of the song, but when the pace speeds up the movements get sped up and there are lots of jump cuts to different movements, making everything seem quite confusing.
This connotes that everything is a little backward in this place.
As the background is all white and everyone is marching, and they are taking some kind of pill. We think that this is a place of insanity. However there is no intertextual link
This video also doesn't follow the Narrative as there is no indication of promises.
The video connotes Nero as an artist as, as all the shots done are quite abnormal which connotes Nero's uniqueness.
 In addition to this to contradict the stereotype of this kind of music, slow pace editing used as they only use 31 shots a minute. Which is very abnormal for such an up beat song. The video is disjunctive and not relevant to the song and large amount of the song are very different to the lyrics indeed.